Email Marketing - Useful Articles
Best practices for effective email marketing: great tips to increase your success rate on email marketing campaigns;
Collection of email marketing articles, by email marketing pioneer Al Bredenberg;
Permission email marketing white paper (Microsoft Word document): best email marketing practices;
"Dialogue - Not Agreement - Is The Sign Of An Effective Newsletter" , by Michael J. Katz;
"Secrets to Building Massive Opt-In Lists", by Shelly Lowery;
"A Beginner's Guide to Effective Email", by Kaitlin Duck Sherwood;
Email Marketing: Tips, Tricks and Secrets from About.com;
How to Get the Best Results From Your Email Marketing Campaigns;
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Email Marketing Book Blog - by Dave Chaffey, a best-selling Internet marketing book author and specialist E-marketing trainer;
Opt-In Lists: All You Need To Know To Build One Quickly;
"The Email Marketing Kit" - Build loyal customer relationships while increasing your profits, by Jeanne S. Jennings;
Chris Baggott's Email Marketing Best Practices - "Email is the greatest marketing tool in history. If used properly, nothing is more personalized, inexpensive, interactive or easier to execute than email marketing";
Email Marketing: 3 Lines of Success -
"Stripping an email message down to the bare essentials, there are three main sections that can make or break an email marketing campaign: the email subject, the call-to-action and the unique proposition...";
Increase Sales and Customer Loyalty with Email Newsletters, by Sarah Varney;
Who’s Hurting Email Marketing’s Reputation?, by Loren McDonald.
Email Marketing Summary
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